Toothpaste tubes, lipsticks, hair shampoo or sanitary towels: In the cosmetics industry, packaging with a wide variety of shapes made from a wide variety of materials has to be marked in a visually appealing and permanent way.
The requirements of the INCI (International Nomenclature of Cosmetic Ingredients) must be met and forgery-proof marking with complete traceability along the entire production and supply chain must be ensured.
Challenges of marking in the cosmetics industry
- Different forms of packaging and secondary packaging
- Versatile materials require especially special marking
- Resistance to moisture, heat, solvents and more
- Brand image and visual requirements for decorative cosmetics
- A lot of information has to be packed into a small space
